Docu Wire


January 6, 2010

All about Website Banners, and How to Create them

Filed under: The Arts — admin @ 1:26 am

Online website banners normally come in 2 formats. First of all, you have the well-known advertising banner, usually applied as a method to drive visitors to another website, as clicking the banner takes one to the advertised site. The other form of banner is found at the very top of a regular site - the website header location. This section usually introduces a visitor to the website with a title, perhaps a secondary strapline, and of course images to assist in theming the website. Both varieties of banner play fundamental purposes in both delivering people to a site, and helping make a website “sticky” - by teaching them plainly with the underlying purpose of the site, and seducing them to read more, employing compelling graphics and strapline text.

How to make banners in the first place? There are plenty of services that are able to help you with this undertaking. Not only that but many also provide you with banner hosting in addition. Simply enter some words like banner maker into a search engine and you will discover a myriad of banner maker services.

What information to set in your banner? If you have a shopping site, it’s a great plan to arrange the payment providers your site uses for taking payment, as it gives people a visual hint that your site is an e-commerce website and also lets them know how items can be paid for on your site. Put in some images of the products you are vending as well, as this is a further visible prompt as to which kind of items you vend. The strapline phrase is vital too. Ensure the strap line distinctly and briefly puts forward what the website is about in just four to eight words.

And as transparent as all this may be, a misunderstanding numerous sites make is to assume every site visitor will know such information before-hand. One should not assume that every visitant knows such info, so you need to squeeze each visitor’s hand in those crucial first couple of seconds they visit your site.

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